WINNIPEG, MB Dec. 29, 2021 – Since the Recycle Everywhere Incentive Program & Mobile App was launched in April, Recycle Everywhere has given back almost $180,000 in cash and prizes to nearly 400 Manitobans who have used the app and recycled their empty beverage containers.
For the month of December, Recycle Everywhere announced it would reward Manitobans for their good recycling habits through its “Season of Giving Back” campaign. For every download and use of the app, $5 goes to Harvest Manitoba, up to a total of $15,000. Community response was so overwhelming, however, the total was reached by Dec. 18 – less than three weeks after it was announced, thanks to 3,500 new registered users. Also for December, each weekly $1,000 app winner gets to choose a local charity to also receive $1,000 from Recycle Everywhere.
“Manitobans are known for their generosity when it comes to helping those in need, and they also care about contributing to a sustainable environment,” said Ken Friesen, Executive Director of Canadian Beverage Container Recycling Association (CBCRA), the organization that runs the Recycle Everywhere program. “Congratulations to all our mobile app winners, and thank you to the community for embracing our Season of Giving Back.
The response to our incentive program and mobile app is greatly appreciated. It helps move us closer to the government-mandated goal of recovering 75 per cent of all empty beverage containers sold in Manitoba.”
The first three of four December winners who have received the Get $1,000, Give $1,000 weekly cash prize are:
1. Martin Martel – Charity of choice: Harvest Manitoba
2. Melanie Gerula – Charity of choice: Cat Tails Rescue
3. Annemarie Barnett – Charity of choice: Salvation Army
“Harvest thanks Recycle Everywhere and all Manitobans who download and use the Recycle Everywhere Mobile App in December to help us feed more hungry families,” said Vince Barletta, Harvest Manitoba President & CEO.
“We are a community of Harvest Stars, and as Ken said, Manitobans are a special kind of people who recycle to put their money to good work all season long.”
Lastly, Recycle Everywhere has announced Eunice Popoola as the month’s $25,000 grand prize winner – the last monthly grand prize winner in 2021. Congratulations, Eunice, for doing a good thing for the environment and your community.
The idea behind the Recycle Everywhere Incentive Program and Mobile App is to help Manitobans track their recycling habits and the positive impact they can make. December marked a significant milestone, with more than 25,000 Manitobans regularly using the app.
The Canadian Beverage Container Recycling Association (CBCRA) is a not-for-profit, industry-funded organization whose membership includes beverage brand owners and distributors. CBCRA implemented and operates the Recycle Everywhere program. Recycle Everywhere strives to educate the public on beverage container recycling and ensure that it is convenient to recycle empty beverage containers no matter where citizens live, work or play.
Learn more at recycleeverywhere.ca and cbcra-acrcb.org.